Adding to the expanding list of controversial things Kanye West done in his career, he’s recently been reported to have told a disabled man to “stand up” at one of his concerts in Sydney!!!

But what can this self-proclaimed “god” teach us regular folk about being an entertainer that’s on the face of almost every news site going right now? Surely just that doing controversial things sells records?  

After thinking about the ridiculous concept that is Kanye West – a man who’s referred to himself as the “Steve Jobs of fashion” – here’s a list of 4 things he can teach you about being an entertainer

People love a villain

Just think of all of the times you’ve heard about Kanye West in the news and think about how many papers an article about him sells. Let’s take a look at his controversies throughout the years, shall we?

That Taylor Swift incident, hilarious outbursts on Twitter, ‘’George Bush doesn’t like black people”, calling himself Yeezus, marring Kim Kardashian, punching a paparazzo, several outbursts at members of the press and award organisations and now – apparently – heckling a disabled man.

And what’s the theme here? 

He sells papers, gets page views and gets people going – both those who love him, and those who hate him.

His persona isn’t just that of an egomaniacal idiot or “douche”, it’s a cynical, carefully honed personality that makes sure whenever he needs to sell some records or get in the press; journalists are hungry to write anything and everything about him.

So, we may not have Kanye West for hire at Red Masque entertainment directory but we may have a ‘celebrity lookalike’ or we may have some ‘comedians’ which could tell some rather controversial jokes that would really get your crowd talking; for the wrong reasons? Who cares? If they’re talking, that means you’ve made an impression…..right?