Dragons’ Den is a team-building event that makes a brilliant corporate event. The chance to do some real blue-sky thinking out of the office. Participants are split into teams and encouraged to conceptualise, research, and create a brand new product, idea, or service to take the market by storm. The theme can either be based on your business, for example, creating a marketing advert for an internal campaign, or simply left to the team’s innovation.
If you are looking to bring the best out of your staff, this Dragons Den idea is just great for:
Great for sharing new ideas and creative thinking
Brings the best out in people
Gives everyone the chance to be heard
Exposes new talents you may not see in the office
Ideal for getting involvement and buy in to new ideas or products
Fun, competitive & inspiring
Links energy and results directly back to the workplace
Teams arrive in the ‘Den’ complete with themed music & graphics to emulate the real thing. The resident Evan Davies introduces the dragons who are normally a mixture of your senior members of your team. Groups head off to breakout rooms ready to plan their ideas and pitch.
Stages the teams could go through;
PLANNING: sharing ideas to come up with the winning formula concept
RESEARCH: target audience, competitors & unique selling points
MARKETING: graphics, presentation material and mock up designs
FINANCES: start-up costs, profits and forecast business value
THE PITCH: each member of the team must be involved in inspiring the Dragons
The event is light-hearted and FUN; however, a more serious twist can be applied. You may see an idea go on the market!!