Looking for inspiration in London? Look at these suggestions on how your corporate event can be made to appeal to all of the five senses.
1. Lights on, for a visual spectacular
Think you’ve seen everything London has to offer? Think again. Give your event a whole new look by holding it in one of London’s iconic landmarks – but as you’ve never seen it before. Everyone knows Tower Bridge, but what if it has your logo or a hologram shining on it? It has been done before but what if it was for your event?
That’s exactly the high-impact visual experience Harness the power of cutting edge projection mapping techniques to create visual illusions that will stay in your participant’s’ memory long after your event is over.
2. Get theatrical
Harness the talent of London’s abundant supply of performers to create an unforgettable, totally immersive corporate event. Why not turn your event into a Circus Event? On arrival, guests will walk through the mouth of a clown before being welcomed by a giant elephant, attached to a hot air balloon, floating above them, while a lone strange ring master played gypsy folk songs on the accordion. Very surreal or very entertaining? You decide!!
3. Switch off and boost the taste buds
For a truly unforgettable product launch, team building activity or food and beverage tasting, try depriving your participants of one of their dominant senses – eating in the dark heightens the focus on the food’s flavours and textures. The experience of specialist restaurants such as London’s Dans le Noir shows that events that include dining in the dark offer participants the opportunity to enhance creativity, break hierarchical barriers and interact more meaningfully with each other.
4. Add colour to create the right mood
Match the meeting room colour scheme with your meeting’s objectives. According to the findings of psychologists at the University of British Columbia, colour schemes really do make a difference to participants’ performance. Their research showed that people in a room painted red performed much better at skills that required accuracy and attention to detail, than people in a blue room. But those in the blue room outperformed the red group on creative tasks requiring imagination by twice as much.
Try a party venue like 8 Northumberland Avenue, London’s most central venue, where its white walls mean that you can used coloured lighting to create exactly the mood that matches your meeting’s goals.
5. Use music to generate emotions
Add music to your event strategically, to generate the emotions you want your audience to feel at specific times during their meeting. A recent report suggests that well-chosen entrance music can set the right mood for the meeting. During brainstorming or problem-solving sessions, light classical music speeds up thought, while music related to the conference topic can also be used to introduce activities or illustrate key points, creating immediate recognition and adding to the meaning of the event.
Finding the right type of musicians is made easy by looking on Red Masque directory where you will find London’s most requested professional musicians, from classical to jazz and swing – and beyond!
